Global Brand Manager

London, UK

Job# 1114

Postuler

Overview:

Our client is a global medical aesthetics organization seeking a Global Brand Manager to join their London office. The Global Brand Manager will support the EBD team in increasing market share of our existing products as well as development of direct marketing strategies (online and offline), creating marketing materials, marketing kits with the support of the Head of Marketing.

Responsibilities:

  • Support UK EBD team in the creation of strategic decision proposals based on all market facts, results of the analyses (competitor, SWOT, target segments etc.), evaluations (KPIs), product launch activities with marketing activities.
  • Support UK EBD team in the creation of marketing tools and materials (benefit arguments and sales arguments for the target segments).
  • Supporting the UK EBD sales team with customer presentations and customer requirements.
  • Development & implementation of strong pre-launch & launch programs/ campaigns.
  • Arrange together with UK EBD sales team different customer events.
  • Support UK EBD team in brand building via content creation for specific consumer life stages.
  • Collaborate with senior product managers in maintaining plan integration and ensuring the overall achievement of product objectives.
  • Monitoring of competition, promotional activities, market trends.
  • Close cooperation with digital department on coordination of content and activities online.
  • Liaise with PR agency to ensure regular press coverage, clinic support, KOL development, video content.
  • Update monthly report with recent marketing/training activity.
  • Engage in regular contact with KOLs/trainers/product ambassadors.

Qualifications:

  • University degree (preferably in Marketing/Economics)
  • Minimum 2 years of marketing experience within pharmaceutical, medical aesthetics, or EBD sector
  • Experience assisting with reporting to management and Global HQ
  • Marketing profile with a commercial sensitivity

Preferred Qualifications:

  • 1-2 years’ experience within Brand Management
  • CRM and CMS systems
  • Social Media Plans
  • High analytical thinking abilities and initiative
  • Flexibility and team orientation
  • Knowledge of the industry is an advantage
  • Experience within marketing agency